New EU Packaging Regulation: Navigate Knowns and Unknowns Shaping the Future of Packaging

Kevin Lifsey

Presented by Roberta Colotta, FPE

The new European Packaging and Packaging Waste Regulation (also called PPWR) has just entered into force in February 2025. Many important market access requirements will shape how packaging is designed and placed on the market, from recyclability, recycled content targets and PFAS targets. Roberta will present the main measures impacting roll-to-roll converters and reply to questions from the audience.

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